How often should I update my blog?
If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
This is a question I often get from clients, “how often should I blog?”
There is no definitive answer to this, but there are a lot of clues for success.
Putting up a static page is the most some people do. Their thinking may go, I now have a web presences, people will come. That is a far cry from the truth. Unless you have a huge name, like Walmart, then that just isn’t going to happen.
You need a page that is updated regularly and changes frequently.
Why?
Well it has to do with the search engines. Search engines like to see change. They like to see websites that are active. One way to do this is to blog, and to blog frequently. This shows the various search engines that the website isn’t something that was just put up and the information is becoming outdated.
So what is “blogging frequently”?
I have heard it said that you should blog several times a day and other opinions say several times a day. I don’t think there is a correct answer.
I do however think there is a minimum. To have a webpage crawled by the search engines you should blog at least once a week. I recommend to my clients that they blog at least 3 times a week. If you feel that you can do it more, then do it!
WordPress has a great tool. You can go in and make multiple blog entries and have them published at dates in the future.
How does that help you? You can go in once a week and do all your blog post for that week. You can do 3, 5, 7 or even more. Set the dates when you want them published and even the time of day. Then you can just forget about it.
You do have to remember to go in the next week and do more post though. You can do this by the week, by the month, or if you are feeling really ambitious by the year!
The thing is you have to blog. You have to keep giving your audience information and content. A blog is a great way to do it. Let your readers, clients and customers see that you have something of value to offer.
Ok, so what are you waiting for? Go blog!
Comments
One Response to “How often should I update my blog?”Trackbacks
Check out what others are saying about this post...[...] If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!We have recently discussed how often that we should blog. See How often should I update my blog? [...]